WIC Breastfeeding Support National Campaign

WIC Breastfeeding Support National Campaign

Hosted by Women, Infants and Children (WIC) Program

Date: August 29-30, 2023

Time: beginning at 10 a.m. Pacific each day

Register here

WIC is hosting a two-day presentation series based on its “Learn Together. Grow Together” Breastfeeding Support National Campaign.

This series of presentations aims to share lessons learned from the implementation of the “Learn Together. Grow Together” Breastfeeding Support Campaign and to share social media best practices, as well as other activities to promote breastfeeding.

At the webinar you will learn about:

Day One – 10 a.m. to 1:20 p.m. Pacific

  • USDA Breastfeeding Campaign: WIC Breastfeeding Support: Learn Together. Grow Together
  • Preparation for the State Implementation of the Campaign
  • Social Media Intervention, Elements of the Campaign Implementation, and Results
  • The Social Media Playbook, Post Management and Performance Tracking
  • Buddy Program Implementation – Challenges and Successes
  • Chickasaw Nation- Implementing the Breastfeeding Campaign using the Heart Buttons Counseling

Day Two – 10 a.m. to 12:30 p.m. Pacific

  • Massachusetts – WIC Community Awareness Campaign
  • Pennsylvania – Implementing New Breastfeeding Materials: Successes, Challenges, and Outcomes
  • Wisconsin – Facebook Groups and Breastfeeding Month Activities
  • Wyoming – WIC Breastfeeding Support Facebook Groups
  • Nevada – WIC Breastfeeding Support Staff Education: Success Stories and Lessons Learned
  • Georgia – Implementing the WIC Breastfeeding Support Campaign through WIC Community Breastfeeding Agents’ Training

Questions? Please submit your questions on the WIC Works website