No CEUs are provided for this webinar after June 8, 2021.

Click here to view the webinar recording.

Click here to view the ppt slides.

Speakers Bios:

• Tonya Kubo, Online Communities Expert
• Brandi Gates-Burgess, International Board Certified Lactation Consultant
• Karen Garcia, Breastfeeding Peer Counselor
• Michele Poole, WIC Nutrition Assistant, Peer Counselor

Objectives: By the end of the webinar, attendees will be able to: 

• Apply best practices to fostering inclusion during online sessions
• Cultivate a community atmosphere among strangers online
• Facilitate relationships among participants between meetings

Time Stamps

00:00– Introduction by Robbie Gonzalez-Dow (Host)

06:50– Tonya Kubo, Online Communities Expert

09:15– Online Community Defined- Shared interest and own culture

11:15– Where Online Community Takes Place- affects how the community interacts

14:30– The Value of Online Community

• Can support each other no matter where you live
• Accessible and convenient 

19:18– Top 10 Considerations

• Questions to ask before building a group or to analyze the current group
• Be sure to have community standards or policies- look at other models that exist, like Facebook
• Define what success looks like to stay on track

29:30– How to get your group seen- Offline and Online Publicity 

31:30– Theory Meets Practice- Panel with Brandi Gates-Burgess, Karen Garcia, and Michele Poole

32:40– How Brandi started offering online support and what it looks like:

• Started group to let African American, black mothers support each other with breastfeeding in a safe space
• Switched to online with COVID-19
• Diverse group
• Monthly meetings, but moved to weekly support now that it’s online
• Do food demonstrations to show how to use WIC food
• Try to stay up to date on Instagram and Facebook 
• Utilize staff members who are comfortable using social media 
• Be mindful of HIPAA

47:25– Go live once a week because of community request

• All live recordings from the past 6 weeks are on IGTV 

50:30– Setting boundaries- set time to respond and post

52:30– Interesting questions

55:15– Team dynamic- good communication, guided by what community wants

• The team is a part of the community so they understand the needs and wants

01:01:45– Q&A

01:02:25– WIC coordination and HIPAA

• Not using their real names, using their Instagram names

01:05:45– Instagram is easy, not many problems with it

• Older clients need guidance with how to use Instagram
• Helpful to start where your community is present

01:08:20– How to make posts pretty

• App called Canva- super easy to use, free for the basic package

01:09:15– Outreach locations- follow hashtags, share with the local coalition, share on 

meetings

01:11:20– Are you open to having people from outside the Oakland area?

• Will offer support, but local community support is best

01:13:2– Community clinic

• One guest speaker, but it is usually informal
• Plan to have a guest speaker once a month

01:15:10– How do you control viewers?

• Try to keep track of people joining
• Facebook messenger room- private, limited to 50 people

01:19:15– Instagram poll, question feature, and count down feature 

01:21:30– Schedule and roles 

01:24:30– WIC program supports them

1:27:25– Spanish speaking community

• Trying to figure out the best way to offer support